Action Plans Implement Strategies
Strategic planning is only the beginning of transformative economic development. Action planning identifies and prioritizes tactics, strategies responsibilities, timelines, and resources in order to implement your strategic plan. Without an action plan, organizations and communities flounder in how they operationalize the strategic plan. An action plan should take in the organization’s capacity, prioritize the strategies, identify tactics and resources, and set timelines for implementation.
Upsize Marketing Strategies can develop a practical action plan, marketing strategies and project management services, whereby, we help your community operationalize your strategic plan. Based on your strategic plan, we can develop an action matrix that is intended to be a living document that changes with circumstances and funding. Christine Wong Rambo, MBA is a Certified Economic Developer, who created and stood up business development, marketing, and investor relations programs. She is experienced at creating systems and organizational structures and standard operating procedures that provide the framework for successful initiatives.
Northwest Colorado Region: Moffat, Routt and Rio Blanco Counties
Action Planning for Northwest Colorado
A three-county region in northwest Colorado needed a regional economic development action plan, following the development of its strategic plan. The rural mountainous region and their communities were heavily dependent on coal mining and its coal-fired power plants. However, new federal and state environmental regulations forced the coal-fired plants to reduce carbon emissions, subsequently sunsetting coal mining.
Northwest Colorado engaged Upsize Marketing Strategies to develop an action plan and to provide project management services to execute strategies and tactics.
Our Services Deliver Results
Research-driven digital strategies target key audiences with relevant content & messaging
Our collaborative and interactive strategic planning process delivers customized plans, based on research
Identifies and prioritizes tactics, responsibilities, timelines and resources that execute strategic plans
Economic Development Marketing
Led by a Certified Economic Developer, our strategies produce results
Hear From Our Clients
I have worked with Christine Rambo for more than five years as the Chair of the Economic Development Committee and Vice President of the Jackson Parish Police Jury (county government). Together we worked toward assembling land and certifying an industrial site in our parish (county). Christine is one of the most dedicated economic developers I could ever have worked with. Her knowledge and work ethics are outstanding.
Woodrow Lynn Treadway
Christine Rambo is a leader in economic development and marketing. Her attention to detail and commitment to her client's success make you feel like you're her top priority. Christine managed my company's rebrand and website development. She was extremely knowledgeable, insightful and creative, taking my brand and website to the next level. Christine is the most creative and passionate marketing consultant I've ever had the privilege to work with. Her drive, marketing strategies and knowledge make her one of the best in the business!
Women for Sobriety was in need of a total rebrand and marketing plan for our non-profit. Christine and all her staff at Upsize Marketing Strategies were knowledgeable, professional, compassionate and creative! Their knowledge of marketing and the non-profit sector is unparalleled. I appreciated their thoroughness and patience as we went through this process for the first time ever. Additionally, we used them to create new marketing collateral for us as well, therefore, we cannot recommend them enough for their skill and talent!