Action Planning

Why Action Planning

Action Plans Implement Strategies

Strategic planning is only the beginning of transformative economic development.  Action planning identifies and prioritizes tactics, strategies responsibilities, timelines, and resources in order to implement your strategic plan.  Without an action plan, organizations and communities flounder in how they operationalize the strategic plan. An action plan should take in the organization’s capacity, prioritize the strategies, identify tactics and resources, and set timelines for implementation. 

Upsize Marketing Strategies can develop a practical action plan, marketing strategies and project management services, whereby, we help your community operationalize your strategic plan.  Based on your strategic plan, we can develop an action matrix that is intended to be a living document that changes with circumstances and funding. Christine Wong Rambo, MBA is a Certified Economic Developer, who created and stood up business development, marketing, and investor relations programs. She is experienced at creating systems and organizational structures and standard operating procedures that provide the framework for successful initiatives. 

action planning

Northwest Colorado Region: Moffat, Routt and Rio Blanco Counties

case study

Action Planning for Northwest Colorado

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Action Planning

A three-county region in northwest Colorado needed a regional economic development action plan, following the development of its strategic plan. The rural mountainous region and their communities were heavily dependent on coal mining and its coal-fired power plants.  However, new federal and state environmental regulations forced the coal-fired plants to reduce carbon emissions, subsequently sunsetting coal mining. 

Northwest Colorado engaged Upsize Marketing Strategies to develop an action plan and to provide project management services to execute strategies and tactics. 

Customized For Your Needs

Our Services Deliver Results

Marketing Plans

Our research-driven plans offer comprehensive strategies that drive results

Digital Marketing

Research-driven digital strategies target key audiences with relevant content & messaging

Website Design

Intuitive design and content that highlight your competitive advantages

Community Engagement

Outreach and community engagement inform any comprehensive plan

Strategic Planning

Our collaborative and interactive strategic planning process delivers customized plans, based on research

Action Planning

Identifies and prioritizes tactics, responsibilities, timelines and resources that execute strategic plans

Economic Development Marketing

Led by a Certified Economic Developer, our strategies produce results

Project Management

Economic development project management services create and stand up programs

Alberta Green and Lynn Treadway
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